Archive for category Commercial
Genya Fox’s Gems
Posted by admin in Commercial, Fashion, Party & Events, Product on December 12, 2009
I bumped into this girl I use to hang with a few years back at the basement Jaxx show a couple weeks ago. Just so happens that she lives in the building across from me; she is all grown up now and rockin it.. this DJ / custom Jeweler and i decided to hook up and do a lifestyle shoot with her jewelry and it came out awesome in my opinion.
I threw a pink light form an opposing angle just to fill some shadow areas with colour and pop to give it a club like feel. I shot the images with a alien bee ring light connected to a powerpack in my back pack!
I had an amazing time hanging with her and her girls and shooting those beautiful Foxy Gems.. .. check out her amazing gems and custom Jewelry Facebook Page. Anyway here are some preview images from the shoot.
Enjoy.







The Devil Dressed in Paint
Posted by admin in Commercial, music on December 1, 2009
Finally got to shoot with Toronto Alternative/Metal band Forces. The guys were super cool and totally let me make a crazy mess … which was awesome..





The first setup was suppose to be outdoors at the water .. but .. 1. the gods didnt co-operate.. and it was super dark grey overcast but totally flat..not moody sky or anything … and it started raining about 5 mins after we started.. and looking back i should have been more prepared for the rain..
the second shot was indoors… just the boys with their instruments in a seamless jumping…lol
for the last shot I splattered paint all over the boys.. and shot them under the highway just near my place… super fun but the boys got cold… so all in all it went uber well .. but like always
enjoy the sneek peek.
Knowing your photoshop
Posted by admin in Commercial, Product on November 14, 2009
Knowing your Photoshop, how to retouch images, dodge and burn, filters, blurring and how to paint; many people including myself initially always assume there is some crazy tool or plug in that makes work amazing there isn’t. Great retouching is still a hands on thing, now i do have some quick and simple techniques for making photos pop but the real work is all done by hand on a tablet, painting it on and blending it away.
The point of all this yappin. Being great at retouching can save a bad photo and make it usable and turn a good photo into something spectacular.
The example below is good because it shows how much work goes into making something difficult like flowers in a glass bowl look amazing when the final image is done.
